Freshworks CRM (Freshsales)
#7 in Commerce & Retail CRM · Rated 4.0
AI-powered SMB CRM with multi-channel engagement
Freshworks CRM (Freshsales) is a popular SMB-friendly CRM with built-in multichannel engagement, AI-assisted insights, and an easy setup. It includes built-in phone, live chat, deal pipelines, lead scoring, and sales sequences. The Growth plan targets startups and SMBs, with Pro and Enterprise levels adding advanced automation, AI-driven insights (Freddy AI), and more customization. It also offers a free plan and a 21-day trial for teams to test features before committing. Global language support and native integration with other Freshworks products (Freshdesk, Freshchat, Freshservice) make it a compelling option for growing ecommerce retailers needing a single vendor for sales, support, and marketing workflows. The main trade-off is that some advanced needs may push teams to higher tiers or third-party integrations.
Features
- Kanban-style deals and contact lifecycle
- Built-in phone, live chat, and email
- AI-assisted lead scoring and forecasting
- Automation and multi-pipeline support
- Freddy AI assistant for writing and insights
Pros
- All-in-one SMB CRM with AI
- Flexible pricing and strong onboarding
- Integrates with Freshworks suite for service and marketing
Cons
- Advanced features can be costly at higher tiers
- Some enterprise-grade needs may require additional apps