Hertz Global Holdings, Inc.
#2 in Car Rental · Rated 4.5
Global car rental leader with broad fleet and airport network
Hertz is a leading global car rental brand with a vast fleet spanning cars, SUVs, and trucks across more than 150 countries. Since its founding in 1918, Hertz has grown to operate brands such as Dollar, Thrifty, and Firefly, providing travelers with a wide range of choices from budget to premium. The company has enhanced its digital capabilities through the Hertz app and online booking, and in 2025 expanded into used-car sales via Hertz Car Sales, including a collaboration with Amazon Autos to broaden its mobility ecosystem. While the company has faced consumer charges discussions in certain markets, Hertz remains a top choice for international travelers due to its scale, airport density, and multi-brand flexibility.
Features
- Global footprint with thousands of locations
- Multiple brands (Hertz, Dollar, Thrifty, Firefly)
- Hertz app for booking and digital keys
- Hertz Car Sales and Amazon Autos partnerships
Pros
- Extensive network and vehicle variety
- Strong loyalty program and corporate partnerships
Cons
- Variable mileage/fees and occasional charge scrutiny in some markets